Palette Picker: White & Gold

 Last night we were ecstatic to put our culinary passion to use for a great cause, creating a three-tiered confection for Operation Marry Me Military Mecklenberg (OMMM), an amazing foundation that funds dream I dos for active military couples each Veteran’s Day. This year’s couple, Nikki and Aaron, were full of bliss and gratitude, and we feel the same about them–along with all of those serving and who have served our great country. It was a golden opportunity that filled our hearts with joy–and prompted a fitting palette picker of the day: Gold and bridal white. From our own metallic floral cake creation to gold foil stationery and sequin linens, this hue combo feels quintessentially fitting for the fall weather we’ve been enjoying and holiday season to come. And again, a big thanks to Heidi Crowder of Carolina Weddings and Events for allowing us to be a part of Nikki and Aaron’s special day, and many thanks to all the other participating vendors. Be sure to follow us on Instagram for a close-up of  Nikki and Aaron’s cake, and other exciting ventures in the Wow Factor family. 

"white and gold wedding cake"

photo credits: cake (Wow Factor), wedding stationery, bouquet, tabletop

A 30th Birthday to Remember

Ahhhhh the 30’s! Best years of my life. A decade of feeling like a strong confident woman. It’s deserving of a grande celebration. Shayla Hawkins with Shayla Hawkins Events  helped her client celebrate in style with a  spectacular soiree at Center Stage for her client who loves all things fashion. The birthday cake featured her client’s favorite brands: Coach purse, MAC make up, Louis Vuitton case, and Christian Louboutin shoes. The cake was red velvet with cream cheese filling. And how about that dessert bar? Wow, fancy, fancy! We made sugar shoes that held the cake pops, blinged out the cake shot stand with custom labeling and make cupcakes that were adorned with pearls and sugar flowers. The presentation was quite spectacular with a full vanity display adorned with all things girly! It was a pleasure seeing all of the details come together!  


Photos by J Mark Photography

Photo Shoot at Old Edwards Inn and Spa | Fall 2013 Carolina Bride

wedding cakesWe were thrilled to be a part of the recent photo shoot (and cover feature!) for the Fall edition of Carolina Bride , the cherry on top was working with some of our favorite industry professionals at a gorgeous North Carolina Venue, Old Edwards Inn & Spa in the picturesque NC Highlands.   Be sure to see the full feature in the current Fall 2013 edition of Carolina Bride, including all styling notes and more information at about the Old Edwards Inn & Spa, right here


Old Edwards Inn and Spa

Old Edwards Inn and SpaNC WeddingsWE34NC wedding cakesold edwards inn and spaPlanning & Design: Ivy Robinson Events | Hair, Make-up and Styling: Be Pretty ~ Lindsey Regan Thorne | Photo Shoot location: Rockwood Lodge at  Old Edwards Inn & Spa | Photography:  Old South Studios | Rentals: Linens~ Party Tables, Furniture~ American Furniture Rentals | Cake Design: Wow Factor Cakes | Stationery Design: Atheneum Creative| Stationery Printing: Crayton-Heritage Letterpress | Floral Design: Flowers from the Cellar |Escort Card favors and Bridal accessories: Kristin Hayes Jewelry | Featured Publication: Carolina Bride 

Sculpted Cakes ~ Uber Launch Party

celebration cakeWe recently had the pleasure of creating a very unique sculpted cake for a corporate client that just recently  came into the Queen City, Uber Charlotte.  After having huge success in major cities throughout the U.S. and the globe, Uber has officially launched in Charlotte! If you are not familiar with Uber and their new way have helping people get around , definitely be sure to check into them and see how they can change the way you get from point a to point b.  We were thrilled to work with them on their recent launch party, held at 5 Church Charlotte.  It allowed us the opportunity to get really creative with a large scale sculpted cake, we designed a 4ft long car modeled after one of the new NASCAR Gen6 race cars for them to really create a focal point at their event.  We love to design unique sculpted pieces, and this one provided us with the opportunity to really get creative!  Thank you again to Uber Charlotte for the opportunity, we are excited they are here in town and know they will be a huge asset to resolving the way people get around town.  Enjoy these images taken by Catch Light Studio.  

We love to work on creative and unique designs, so be sure to give us a call if you have social or corporate event and are looking for a one of a kind dessert! Visit us for more ideas on what we can create for your: corporate, social and wedding events here 

uber charlottecelebration cakes Uber Charlotte Uber CharlottePhotography: Catch Light Studio | Event Venue: 5 Church Charlotte 


Thank you to Critsey Rowe photography for capturing such beautiful images of a new cake line we are launching: Cakes Couture by Wow Factor Cakes. We are so grateful for  Critsey’s expertise behind the camera and couldn’t be happier with the photos! Thank you to my visionary friend Anne Bodnar Markey of Favor Me Events for your beautiful table design and of course a huge thank you to the very talented Johnathon Davis of The Place for Flowers for the incredible floral decor. You all are beyond magnificent and we couldn’t be more appreciative for all the support you’ve had for us! 

There’s more couture to come and we can’t wait to share full details on our website! 

Location: Duke Mansion

Unique Wedding Venue ~ Chima Charlotte

We recently had the pleasure of taking part in a photo shoot with some of Charlotte’s talented wedding professionals to showcase a great venue in Uptown Charlotte to host: intimate wedding receptions, rehearsal dinners, bachelor|bachelorette parties, and all sorts of special events….Chima Charlotte!  Take a look at these beautiful images, by: Critsey Rowe Photography, to get a glimpse of how you can create your own wedding event at .  The cake we designed for this shoot was inspired by the modern look of Chima Charlotte, along with the popular color palette for this Fall: metallics.  We focused on shades of ivory, white and gold tones to create a modern yet soft and elegant cake accented with a cascade of white cymbidium orchids, all crafted out of sugar. Enjoy this shoot, and be sure to contact Chima Charlotte to book your next event!

Chima Charlotte

Chima Charlotte Charlotte wedding cakesChima Charlotte Wedding Cakes, Charlotte Wedding CakesWow Factor CakesPhoto Shoot Details~ Photography:  Critsey Rowe Photography | Venue:  Chima Charlotte | Shoot Designer & Planner: Heidi Crowder of Carolina Weddings and Events |Floral Design: Lily Greenthumbs | Stationary: Olive Paper | Cake Desginer: Wow factor Cakes | Rentals: Party Reflections

Wow Factor Cakes design contest! Vote for the best design

The Wow Factor Cakes Calling all cake lovers, we recently presented a design challenge to our team at Wow Factor Cakes to test their skills at piping.  We like to keep everyone’s design skills sharp, so we recently did an education tutorial on piping skills for all our designers and interns.  Their homework was to utilize unique and interesting piping techniques on a 3 tiered cake.  Take a look at all 4 cakes and *VOTE on who you think completed their design homework with the best technique.  The winner gets a grand prize and bragging rights until we have our next design contest!  

*How to vote for your favorite: Please leave a blog comment with your top cake choice: 1, 2, 3 or 4.  Please be sure to vote only one time.  

Stay tune for more exciting design contests to come this Fall!

Select your favorite cake: 

 Cake 1

Wow Factor Cakes


Cake 2

Wow Factor Cakes


Cake 3

Wow Factor Cakes


Cake 4

Wow Factor Cakes


All images courtesy of Catch Light Studio 


Join us for our {Sweet Celebration} Day on Saturday,July 20th!

Join us for a Sweet Celebration on Saturday, July 20th!

Wow Factor Cakes

Come and join us as we celebrate our new retail desserts we now carry THIS Saturday, July 20th from 10am to 2pm for our Summer {Sweet Celebration} highlighting our new retail desserts we are featuring.  You can now  come into Wow Factor and take home some of your favorite sweet treats: from cakes to celebrate Birthday, Anniversary’s and just everyday events, to our delicious filled cupcakes (your favorite flavors plus seasonal ones changing weekly), our always popular Wowee pops, and a few new seasonal mini desserts that we know you will love. We also will have weekly dessert specials, this week for our {Sweet Celebration} we are offering you 2 free cupcakes when you purchase 10.  As a sweet treat bonus to celebrate our new retail gourmet dessert line, we will give each customer a *FREE cupcake from 10am-2pm on July 20th.  We can’t wait to celebrate summer and our delicious desserts with you!

*1 free cupcake per customer, while supplies last

Image courtesy of: Catch Light Studio 


Introducing Retail Cakes and Desserts at Wow Factor!

The Wow Factor Cakes Wow Factor Cakes is excited to announce that we are now featuring retail desserts that are ready for you to take home and enjoy!  We now have both 6″ and 8″ cakes available for you to take home today, in some of your favorite flavors including: red velvet, raspberry zinger, lemon, chocolate, chocolate hazelnut, almond, pistachio and we will be rotating out lots more.  We also have cupcakes for you to enjoy, including: peanut butter cup, tropical delight, red velvet, turtle and lots more we will be rotating out.  We also have our always popular Wowee Pops available to take home today in: lemon, red velvet, mocha, chocolate, reeses pieces and more.  Retail desserts will available Monday through Friday from 9am-5pm and on Saturday 9am-4pm.  Come in and enjoy some of your favorite desserts from Wow Factor Cakes today! 


Cake images courtesy of: CatchLight Studio

Come out for an evening with Neet’s Sweets on June 27th!

Wow Factor Cakes Mark  your calendars for a wonderful evening of sweets for an amazing cause on Thursday, June 27th from 7-9pm right here at Wow Factor Cakes, as well as our neighbors at Toast Cafe Dilworth and J. Majors Bridal Boutique! Learn more about Neet’s Sweets and hear Neet’s amazing story and how her company is help to save lives of ladies in our community. We want to extend a special thank you to our amazing event sponsors who are helping to make this night wonderful:

Host Locations: Wow Factor CakesToast Cafe Dilworth and J. Majors Bridal Boutique

Food and Beverage Catering Sponsored by: Toast Cafe Dilworth

DJ/Entertainment Sponsored by: Split Second Sound

Invitations Sponsored by: Debra Hall, Olive Paper

Event Coordination: Ivy Robinson Weddings & Events

Floral Design: Nectar Floral Design and The Place For Flowers 

Rentals Sponsored by: Party Reflections

Linen Sponsor: Cloth Connection

Media: Amy Wiegand, Associate Publisher of Charlotte Wedding Magazine and Wedding Row Charlotte

*Please note that it will be a Cash Bar at Toast Cafe Dilworth.  Regarding parking for the event, there will be overflow parking in the Dillworth Crossings shopping center (directly behind Toast Cafe Dilworth, and where the Food Lion grocery store is located)